MUMBAI: Reach Group has found the perfect foundation for its next growth chapter and his name is Ashish Tandon. The real estate player has appointed Ashish Tandon as its new chief business officer. With over 23 years of experience at some of India’s most respected developers, Tandon brings deep expertise in business strategy, brand building, and market expansion to the role.
Tandon has previously held key positions at industry heavyweights including DLF, Tata Housing, Adani, and Emaar, where he consistently drove business growth and led large-scale strategic initiatives across diverse portfolios.
In his new role at Reach Group, he will focus on sharpening the company’s business vision, accelerating expansion strategies, and steering the brand through its next phase of development.
Harinder Singh Hora, Founder Chairman of Reach Group, said: “At Reach, we’ve always believed that the next phase of growth is not just about scale, but about clarity of direction and strength of execution. Ashish brings both. His experience across some of the most respected brands in the industry gives him a unique perspective on how real estate is evolving, and more importantly, where it is headed.”
Tandon added: “For me, this move is as much about alignment as it is about opportunity. Reach Group is at a very interesting point in its journey; there is a strong foundation, a clear intent to grow, and a willingness to think ahead of the curve. I look forward to working closely with the team to sharpen our strategy, strengthen our brand positioning, and unlock new avenues of growth in a way that is both sustainable and meaningful.”
Known for aligning vision with flawless execution, Tandon has a proven track record of delivering accelerated growth, stronger market positioning, and sustained value creation even through dynamic market cycles.
The appointment comes at a strategic time as Reach Group looks to expand its footprint and deepen its presence in key markets. By bringing on a leader with such a rich pedigree, the company is reinforcing its ambition to build a future-ready organisation focused on long-term value creation.
In an industry where laying strong foundations matters more than ever, Reach Group has just reinforced its own with a seasoned hand at the helm. Expect the brand to break fresh ground in the months ahead.
